It Only Takes a Taste, When It’s Something Special

It Only Takes a Taste, When It’s Something Special

“It only takes a taste, when it’s something special,” Sings Jason Mraz as he moonlights with Sarah Bareilles in the hit Broadway show “Waitress.” And, yet those words strike a chord within me that relates to my own experience with Specialty Colombian Coffees.

I first discovered Specialty Colombian Coffees after moving to Colombia. Prior to the experience, I’m not sure I ever even really appreciated coffee. Having grown up in a construction family I remember cold frosty mornings where my dad kicked his day into gear at 5 AM with a cup of Folgers. Coffee was this strange black substance to be mildly tolerated with massive amount of cream, sugar and a dab of cinnamon if I was feeling adventurous.

Coffee was this strange black substance to be mildly tolerated with massive amounts of cream, sugar and a dab of cinnamon if I was feeling adventurous.

Then  I moved to South America, and it all changed. Pereira is a medium sized city nestled smack dab in the middle of Colombia and surrounded by one of the most fertile coffee growing regions in the world. And then I had a little taste. And it really was something special. Suddenly, coffee wasn’t something I drank to look metropolitan and cool, but loaded with sugar, flavor, ice and whipped cream.

In another strange and interesting twist of fate, I arrived right in the middle of a great awakening. When I was asked to write about it, I named it the “Evolution of Coffee Culture in the Coffee Axis.” It was a coming of age happening where the children of coffee farmers and coffee cultivators began to think outside the traditional business model. Single origin specialty preparation coffee shops had arrived.

Five years later, nobody even bats an eye if I walk in to a shop and order a medium roast bean with a siphon prep, “sin azucar,” without sugar. Instead, I’m given a respectful nod, for having the class and taste culture to be able to drink a coffee based on taste alone.

Is it any coincidence today, that I am behind the setup, commercialization and sale of single origin green Specialty Colombian Coffees in the US? As the admin of this website and the point-of-origin contact for Specialty Colombian Coffees, my appreciation for coffee has only increased. Every sip of high quality, well-roasted and nicely prepared coffee, is a little slice of heaven and the taste of my future here in Colombia.

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